King of Soho was launched in 2013 by the son of the Porn Baron, Paul Raymond, in honour of his father. Howard wanted to capture the qualities that make Soho unique in a drinks brand as a tribute to his father, a man who never settled for the ordinary and challenged the Establishment. King of Soho is an authentic London Dry Gin, distilled in the very heart of London using traditional methods by an 11th generation Master Distiller.
A crystal clear gin with classic juniper and pine notes on the nose and the refreshing zest of citrus oil. King of Soho is quite clearly a London Dry but there is a slight sweetness at first taste and a hint of grapefruit that reluctantly give way to a generous, warming cinnamon spice.