Getting even more alcohol for your money might sound like a good deal, but for Bombay Sapphire buyers in Canada finding a 77% gin was a nasty shock.
The gin has recently been recalled throughout Canada because some bottles were found to contain up to 77% alcohol rather than its advertised 40%.
This was bad news for gin fans, who found their favourite treat ruined by an overpowering alcoholic content they weren’t expecting.
The affected 1.14 litre bottles of gin were all bound for Canada. One of Canada’s regional alcohol regulatory bodies, the Liquor Control Board of Ontario, issued a recall in the province after finding that the gin had not been sufficiently diluted and was almost twice as strong as it should have been.
They were swiftly joined by the Newfoundland and Labrador Liquor Corporation before the recall eventually became a national one.
Bombay Sapphire is owned by the Bacardi company, who said that only 1,000 bottles at the very most were affected by the rogue increase in alcohol. It had happened, they said, when one bottling tank was switched with another.
Each of the double-strength bottles is marked with the product code L16304, and any of the bottles that were found to be on supermarket shelves have been removed from sale. But some have already been sold, and customers who have these bottles have been urged to return them and get a full refund, with Bacardi warning: "We do not recommend consumption of this product".
Gins are normally carefully distilled and then diluted with water to give them their individual, distinctive flavours, with their correct alcohol content being shown on the label.
Bombay Sapphire - like all gins - usually undergoes a very careful distilling process with just the right amount of alcohol to complement its botanicals. In this case, all that work went to waste with these bottles containing almost double the amount of alcohol, enough to wipe out the more delicate notes.
Of course, some gins were made to be strong, with botanicals that can stand up to a higher alcohol content to make a unique and delicious gin. At Gin Festival we have a range of Navy Strength Gins that are all at least 57% and in these gins the extra alcohol content supports more robust flavours.
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